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Brew City

Brew City

We supported the launch of McCains new brand of proper satisfying frozen food snacks - Brew City. As part of the product launch, we samplied at Pub in The Park events throughout the summer to show how Brew City products are perfectly paired to craft beers. Our team were an extension of the McCain team, supporting in the serving of samples to consumers and engaging with them ensuring we reflected the fun, trendy brand values throughout.

The Results

28k Interactions
26,650 samples distributed
4x Pub in the Park Events
12x live days

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