OPPO Southbank 5G cinema experience

Oppo Mobile unveiled a ticketed pop-up microcinema via a transformed container unit at London Southbank. Visitors were invited to sit back in their recliner seats and watch films on the latest Oppo handset - in order to showcase its best in class viewing and content features.

Pod's tech savvy team were fully trained on the Oppo brand and handset. We managed the socially-distanced event throughout the 4 live dates, including the admission process, tech capabilities, production set up, customer experience journey and managing a 5G-powered vending machine, which offered snacks and treats to the experience's visitors.

Allocated time slots with a maximum number of guests guaranteed a Covid-safe experience, which resulted in 100% customer satisfaction of Covid safety measures via an exit survey we conducted.

The activation was a great success, not only did it sell out, but it reminded both brand and consumers of the power of live experience